Webcast Series: 

Making a Marketing Video

We'll be covering all 5 areas of what it takes to make a marketing video and get it online (read more below) and though we've geared the content for marketing or sales managers of small to mid-sized businesses, anyone in business can benefit from this edutainment series.

What are you waiting for? Register now!

Your Hosts

Alex Ferguson
Studio Director @ YLS
Evan Staehle
Lead Production Specialist @ YLS

 

Copyright © 2017

Distribution: 
sharing your video


Topics include:

  • Facebook video
  • YouTube video
  • Instagram video
  • Pro video hosting
  • Video SEO
  • Video CC/subtitles
  • Video email
  • & more
 

June 27, 2017

2 PM EST

Experts for every area!
pre-recorded snippets of 
expert insights on each of the 5 topics.

Strategy:
video marketing strategy


Topics include:

  • Video content strategy
  • Creating video series
  • Platform focus content
  • Audience building
  • Defining purpose/CTA
  • Branding vs Sales
  • Video Metrics
  • & more
 

August  22, 2017

2 PM EST

May 30, 2017

2 PM EST

Post-Production:
editing your video


Topics include:

  • Editing techniques
  • Software review
  • Tips, tricks & plugins
  • Importing/exporting
  • Codecs & formats
  • & more
 

April 25, 2017

2 PM EST

Production: 
shooting your video

Topics include:

  • Setting up the space
  • Managing your time
  • Equipment placement
  • Best camera settings
  • Lighting techniques
  • Shooting for the edit
  • & more
 

March 28, 2017

2 PM EST

 

Topics include:

  • Video creative brief
  • Script writing
  • AV script/storyboards
  • Choosing equipment
  • Choosing talent
  • Choosing location
  • & more


Pre-Production: 
planning your video

+

If you want the inside scoop, nuts & bolts, tips & tricks, to go from a video concept to getting your video online in front of the right viewers, then this series is for you! 

REGISTER NOW!REGISTER NOW

What are you waiting for? Get instant access right now to already aired content and get notified when future webcasts go live!