The Importance of a Video Marketing Strategy

The Importance of a Video Marketing Strategy

Do you need to create a strategy if you’re going to create video content? Can’t you just upload videos and hope people watch them? I recently got the chance to chat with Krysta Masciale about this. She’s a seasoned brand strategist and thought leader on brand culture...
Productivity hacks for video production

Productivity hacks for video production

What can you do to make sure you’re staying productive and managing your time well as a video producer?   I recently got the chance to chat with Scott McKenna. He’s currently building his company, Scaling Creative, and also has a wedding cinematography...
Making a Marketing Video: Pre-Production Webcast

Making a Marketing Video: Pre-Production Webcast

Ever wondered what goes into making a marketing video?  Well – we’re doing a series of five Webcasts on the in-and-outs about making a marketing video. They’re all about what do we do here at Your Local Studio.  The webcasts will be once-a-month –...
What to Expect At Your Video Shoot

What to Expect At Your Video Shoot

So you’ve scheduled a video shoot with us…. ….but maybe you’ve never done this before. You’ve never been in front of a camera, let alone read from a teleprompter. If you’ve never done it before, the whole experience can seem a little intimidating. And what about the...